Email Marketing
Convert Kit
Email marketing tool for creatives
Flodesk — Highly recommended
A beautiful, modern, affordable, and most importantly, user friendly email marketing service. Comes with lovely templates that make designing catchy emails pretty foolproof.
FreshMail
Beautiful templates and easy to use; free for unlimited emails up to 500 contacts.
MailChimp
One of the most popular tools for designing and sending e-newsletters, with simple plug-ins for capturing new subscribers through your website or blog.
Paperless Post
One-of-a-kind service for sending stunning, personalized messages to contact lists large or small; ideal for special or VIP mailings; various pricing plans available
Social Media Management
Buffer
A scheduling tool that coordinates all the most popular social media platforms.
Flume
Manage your Instagram account from the comfort of your Mac.
Hootsuite
The most robust social media manager, allowing post scheduling and analytics for all social networks; free and paid plans available
Iconosquare
Instagram analytics and management platform; only paid accounts available, but offers many great features that competitors don't have
Later — Highly recommended
Formerly known as Latergramme, this is a very popular (and entirely free) Instagram scheduling tool
Social Pilot
Links to Facebook, Instagram, Twitter, and Pinterest; paid plans only
Tailwind — Highly recommended
One of the best tools for automating and analyzing Pinterest posts
Sell via Instagram
Plann tutorial
A tutorial on Plann That on how to add multiple links to your IG profile
Snapppt
Set up click-through links from IG posts to your online shop
Online Advertising
Our Designing for Web link archive also contains resources for creating online content and editing photography.
Cheat Sheet: Social Media Image Sizes — Highly recommended
An excellent resource sharing the dimensions for all types of images on all major social media platforms.
Facebook & Instagram Ads
Flexible advertising for both Facebook and Instagram to promote a page, website, product, event, or special offer; set your own budget and target audience and pay per click
Google Adwords
Highly flexible advertising for advertising on Google; set your own budget and target audience and pay per click
Pinterest Ads
Flexible advertising for promoting pins to drive traffic to your website; set your own budget and target audience
Yasir Salman, SEO Guru
A genuinely talented SEO guru; improves Google rankings, hones advertising to the right audience, and increases ecommerce; works with a range of platforms (Wordpress, Squarespace, Google Adwords & Analytics, Facebook, Instagram, Pinterest, and more)
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